ECONOMICS & MARKET INTELLIGENCE: Buy disruptors, the new game-changers

OUR world has evolved and we now live in the “information age”. The implication is that companies that are leveraging on Information Technology (IT) are set to achieve lower costs and higher returns in the new era.
Globally, IT has disrupted most industries. A few examples include Uber in transport, AirBnB in hospitality and PayPal in financial services that have become the new game-changers.

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As Jorge Paulo Lemann, co-founder of 3G Capital, would put it, “I’ve been living in this cosy world of old brands, big volumes, nothing changing very much and you could just focus on being very efficient and you’d be okay, but now we are being disrupted in all ways and we are running to adjust”, change has become the new normal and company executives in today’s era are right to be w

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