THE Tourism Business Council of Zimbabwe (TBCZ) says domestic tourism remains low on account of depressed disposable incomes and high operating costs at a time the industry is trying to look within to counter the impact of the Covid-19 pandemic.
TBCZ chief executive, Paul Matamisa, told The Financial Gazette that with restrictions and embargoes still in place for most international markets, the tourism industry was pivoting its outlook significantly towards local visitors.
According to the Zimbabwe Tourism Authority, at least 80 percent of Zimbabwe’s tourism activity normally comes from international travellers.
However, despite the government recently removing Value Added Tax (VAT) on selected tourism products to boost the local market, prices remain largely out of reach and operators say they are still feeling the pinch from value chain
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