Horticulture sector eyes Qatar exports

AFTER making significant inroads into Dubai, Zimbabwe’s horticulture sector looks set to add Qatar as its next big Middle East market.
This comes after trade development and promotion body ZimTrade recently completed a market scan of the Qatari kingdom.
In a new note, ZimTrade said it carried out the scan in Qatar’s capital Doha, where 80 percent of the population lives, from July 23-27, 2023 to explore opportunities for local products, with a special focus on horticulture.

“The objectives of the scan were to gather relevant information that can guide and enable Zimbabwean companies to export their products to the Qatari market and identify current specific information on available export opportunities.
“The scan also sought to appreciate consumer behaviour and buying patterns in Qatar and understand various logistics and distribution options available for Zimbabwean companies looking to explore the market,” ZimTrad